APPY SHOP Privacy Policy
We understand that your privacy and the security of your personal information is extremely important. This policy sets out what we do with your personal information, what we do to keep it secure, from where and how we collect it, as well as your rights in relation to the personal information we hold about you. This policy applies if you interact with us through our associated stores, over the phone, online, through our mobile applications or otherwise by using any of our websites or interacting with us on social media (our “Services”).
Who are we?
When we say ‘we’ or ‘us’ in this policy, we’re referring to the separate and distinct legal entities that make up APPY SHOP from time to time. The way APPY SHOP controls your personal information depends on the circumstances in which you are dealing with us. If you would like more information about APPY SHOP, check the terms and conditions of the product or service you are using, or contact us by one of the means set out in the “Contact Us” section on our website.
The companies which make up APPY SHOP currently are:
- DecisionVision Limited (Registered office: 2 Wilford Business Park, Nottingham, NG11 7EP)
What sorts of personal information do we hold?
- Information that you provide to us such as your name, address, telephone number, email address and payment card details and any feedback you give to us, including by phone, email, post, or when you communicate with us via social media;
- Information about the services that we provide to you (including for example, the things we have provided to you, when and where, what you paid and the way you use our services);
- Your account login details for our services, including your email address and chosen password;
- Information about whether or not you want to receive marketing communications from us;
- Information about any device you have used to access our Services;
- Your contact details and details of the emails and other electronic communications you receive from us, including whether that communication has been opened and if you have clicked on any links within that communication.
- Information from other sources such as specialist companies that provide customer information like fraud prevention agencies, social media providers and information that is publicly available.
Our legal basis for processing your personal information
Whenever we process your personal information we have to have something called a “legal basis” for what we do. The different legal bases we rely on are:
- Consent: You have told us you are happy for us to process your personal information for a specific purpose;
- Legitimate interests: The processing is necessary for us to conduct our business, but not where our interests are overridden by your interests or rights;
- Performance of a contract: We must process your personal information in order to be able to provide you with one of our products or services;
- Prevention of fraud: Where we are required to process your data in order to protect us and our customers from fraud or money laundering;
- Vital interests: The processing of your personal information is necessary to protect you or someone else’s life;
- Public information: Where we process personal information which you have already made public;
- Legal claims: The processing of your personal information is necessary for the establishment, exercise or defence of legal claims or whenever courts are acting in their judicial capacity; and
- Legal obligation: We are required to process your personal information by law.
How do we use your personal information?
There are a number of ways in which we use your personal information, depending on how you interact with us.
We may use your information in the following ways:
- To provide our products and services - we need to use your personal information to make our products and services available to you. If you then decide to order any of our products or services then we’re delighted, thank you. After that, we need to provide them to you, process your payment. And we need to use your details to do all this.
- For safety and security - we use your personal information to help provide safe and secure environments for our colleagues, we monitor online behaviour and carry out checks to help us ensure that our customers are genuine to prevent fraud and to help customers use our services appropriately.
- Analytics and profiling - we use your personal information for statistical analysis and to help us understand more about our customers.
- Contacting you - we use your personal information to contact you about products and services from us. We may also contact you in relation to any questions you have raised with us or to discuss the status of your account with us.
Cookies and similar technologies
We use cookies to help give you the best experience on our websites. For more information please see our full Cookie policy below.
Who might we share your personal information with?
APPY SHOP - will share your personal information in certain circumstances with the other companies within the APPY SHOP Group. That includes sharing information with the companies which operate APPY SHOP services within stores and online shopping.
Our service providers - we work with partners and suppliers so that they can help us provide the products and services you require from us. These third parties process your personal information on our behalf and are required to meet our high standards of security before doing so. We only share information needed that allows them to provide their services to us or to facilitate them providing their services to you. These third parties include:
- Scheme providers – such as Visa and MasterCard – in order to manage your account and so your payments are processed;
- Our agents, advisers or others involved in running accounts and services for you or collecting payment you owe to our companies.
- Third party vendors who help us to manage and maintain the APPY SHOP IT infrastructure;
- Logistics and delivery providers who enable us to deliver products you order on our websites;
- Where relevant, our professional advisors, such as lawyers and consultants;
- Companies that deploy email campaigns for us, where you have given us permission to do so;
- Security and fraud prevention companies to ensure the safety and security of our customers, colleagues and business;
- Companies which run our contact centres because they need your personal information to identify and contact you;
Other organisations and individuals - we may share your personal information in certain scenarios. For example:
- If we are required to by law, under any code of practice by which we are bound or where we are asked to do so by a public or regulatory authority such as the police or the Department for Work and Pensions;
- If we need to do so in order to exercise or protect our legal rights, users, systems and services; or
- In response to requests from individuals (or their representatives) seeking to protect their rights or the rights of others. We will only share your personal information in response to requests which do not override your privacy interests.
International transfers of personal information
From time to time we may transfer your personal information to our service providers that maybe based outside of the EEA for the purposes described in this privacy policy (please see the “Who might we share your personal information with?” section). This may include transfers to the USA. When we do this, your personal information will continue to be subject to one or more appropriate safeguards set out in the law.
Keeping you informed about our products and services
We may like to tell you about the great offers, ideas, products and services from time to time that we think you might be interested in. Where we have your consent or it is in our legitimate interests to do so, we may do this through the post, by email, text message or by any other electronic means.
We won't send you marketing messages if you tell us not to, but if you receive a service from us we will still need to send you occasional service-related messages. If you wish to amend your marketing preferences, you can do so by amending your account.
Please note that it can take up to 28 working days for all marketing to stop once you either withdraw your consent or tell us you’d like to opt out of marketing. This is because some marketing may already be in transit.
Your rights
You have a number of rights under data protection legislation which, in certain circumstances, you may be able to exercise in relation to the personal information we process about you.
These include:
- the right to access a copy of the personal information we hold about you;
- the right to correction of inaccurate personal information we hold about you;
- the right to restrict our use of your personal information;
- the right to be forgotten;
- the right of data portability; and
- the right to object to our use of your personal information.
Where we rely on consent as the legal basis on which we process your personal information, you may also withdraw that consent at any time. If you are seeking to exercise any of these rights, please contact us using the details in the “Contact Us” section below. Please note that we will need to verify your identity before we can fulfil any of your rights under data protection law.
How long will we keep your personal information for?
We will keep your personal information for the purposes set out in this privacy policy and in accordance with the law and relevant regulations. We will never retain your personal information for longer than is necessary.
Security
We take protecting your personal information seriously and are continuously developing our security systems and processes. Some of the controls we have in place are:
- We limit physical access to our buildings and user access to our systems to only those that we believe are entitled;
- We use technology controls for our information systems, such as firewalls, user verification, strong data encryption, and separation of roles, systems & data;
- Systems are proactively monitored through a “detect and respond” information security function;
- We utilise industry “good practice” standards to support the maintenance of a robust information security management system; and
- We enforce a “need to know” policy, for access to any data or systems.
Contact us
If you would like to exercise one of your rights as set out in the “Your rights” section above, or you have a question or a complaint about this policy, or the way your personal information is processed, please contact us by one of the following means:
By email:
By post: Data Protection Officer at APPY SHOP, Unit 2 Wilford Business Park, Ruddington Lane, Nottingham, NG11 7EP
Policy change
This privacy policy was most recently updated 8th August 2023
Cookies Policy
We use a system of classifying the different types of cookies which we use on the websites, or which may be used by third parties through our websites. The classification was developed by the International Chamber of Commerce UK and explains more about which cookies we use, why we use them, and the functionality you will lose if you decide you do not want to have them on your device.
What is a cookie?
Cookies are text files containing small amounts of information which are downloaded to your personal computer, mobile or other device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user's device.
How long are cookies stored for?
Persistent cookies - these cookies remain on a user's device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.
Session cookies - these cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.
Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience.
You can find more information about how cookies are stored and used at www.allaboutcookies.org and www.youronlinechoices.eu.
Cookies used on the website
A list of all the cookies used on the website by category is set out below.
Strictly necessary cookies
These cookies enable services you have specifically asked for. These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website.
Performance cookies
These cookies collect anonymous information on the pages visited. By using the website, you agree that we can place these types of cookies on your device.
These cookies collect information about how visitors use the website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies do not collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how the website works.
Functionality cookies
These cookies remember choices you make to improve your experience. By using the website, you agree that we can place these types of cookies on your device.
These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog.
The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
Third-party cookies
These cookies allow third parties to track the success of their application or customise the application for you. Because of how cookies work we cannot access these cookies, nor can the third parties access the data in cookies used on our sites.
For example, if you choose to ‘share’ content through Twitter or other social networks you might be sent cookies from these websites. We do not control the setting of these cookies, so please check those websites for more information about their cookies and how to manage them.
Policy change
This privacy policy was most recently updated 8th August 2023.